Interview with Richard Edelman from Davos

Thu Jan 25, 2007 12:41am PST

By Adam Reuters

SECOND LIFE, Jan 25 (Reuters) - Bureau chief Adam Reuters interviewed Richard Edelman, CEO of the world’s biggest independent public relations firm, on Thursday as part of a series of interviews from the World Economic Forum in Davos, Switzerland.

During his tenure the company has created the Edelman Trust Barometer to measure the public’s trust in global institutions, and embraced blogging as a means of communications for itself and its clients.


For full Davos coverage from the real world, visit Reuters.com...

 

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